Coinbase has faced backlash from Pepe fans after sending an email claiming that the meme coin represents hate ideology. The email explained Pepe's origins and stated that the character was "co-opted as a hate symbol by alt-right groups, according to the Anti-Defamation League" (ADL). Pepe's rise in popularity saw it climb the meme coin rankings into the third spot by market cap, but the email from Coinbase has triggered an uprising from Pepe fans who are trending the hashtag #DELETECOINBASE. The issue has become contentious due to Pepe's association with the alt-right white supremacy movement.
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