Proof of Stake Alliance (POSA), a blockchain advocacy group, has released new equity and pledge principles, stating that these standards will ensure consumer protection and promote responsible innovation. The new pledge principles have been signed by 18 industry participants, including well-known companies such as Ava Labs, Blockdaemon, Coinbase, Lido, Polychain, Paradigm, and Rocketpool. According to the press release, these standards aim to update a set of original principles released in 2020, calling on service providers to communicate more clearly, allowing users to have full control over their asset quantities, and requiring accurate descriptions of service provider responsibilities.