Overview

Gender

female

As Chief Digital Officer, Rajaa is responsible for developing long-term relationships with existing and new consumers by providing best-in-class digital experiences connected to Nutrabolt’s many consumer brands.

Rajaa has spent over 14 years in brand and digital marketing roles in the US and globally at companies such as the Paula’s Choice Skincare, the Kellogg Company, Coors Light / MillerCoors, Tampico Beverages, and Maple Leaf Foods.

Prior to Nutrabolt, Rajaa served as the Vice President of Brand, Performance Marketing & Growth at Snap Kitchen, a nutrition-focused meal prep delivery service where she launched and scaled their DTC business to 10X during her tenure.

Born in France, Rajaa grew up in Casablanca, Morocco, and Montreal, Canada. She holds a Master of Business Administration from Northwestern University – Kellogg School of Management, a Bachelor of Arts from McGill University in Marketing and International Business, and a Bachelor of Science in Microbiology from the University of Montreal. Rajaa speaks and writes five languages fluently, including Spanish, Brazilian Portuguese, and French.