Overview

Gender

male

Brian brings to Breathometer, more than15 years of experience of brand development and channel marketing of consumer electronics start-ups, established companies and Fortune 100 organizations. Brian has a proven ability to define, merchandise and grow new product categories: Notebook Accessories (Kensington), Shoot & Share Video (Flip Video/Cisco), Technology Toys and Games (Sifteo).

Brian is best known for being a founding member of the Flip Video channel marketing team that drove adoption of the Flip product line across U.S. retail, including Amazon, Best Buy, Costco, Target, Circuit City and Wal-Mart. He led all online and retail channel marketing initiatives for the Flip Video brand, including promotional plans, merchandising, site placements, search and online creative strategy. Brian contributed to Flip's 100%+ YOY growth in 2008-09 and $560M acquisition by Cisco in May 2009.