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Datalogix
About
Datalogix uses digital media and offline purchasing data to provide analytics and meaningful insights to marketers.
- 501 - 1000
Details
- Last Funding Type
- Series B
- Last Funding Money Raised
- $25M
- Industries
- Advertising,Analytics,Digital Media,Predictive Analytics
- Founded date
- Jan 1, 2002
- Number Of Employee
- 501 - 1000
- Operating Status
- Active
Datalogix® is the industry-recognized leader at connecting digital media and offline purchasing data. We help more than half of the top 100 consumer marketers increase the effectiveness and measurability of their advertising. DLX Platform®, encompasses over $1 trillion in consumer spending and powers campaigns for more than 75% of online media companies. DLX ROI® is rapidly becoming the industry standard for measuring offline sales lift for digital media. Datalogix also offers predictive analytics for Direct Mail, and integrated media solutions via the DLX Net. Our expertise spans the major consumer segments, including Retail, CPG, Automotive, Telecom, Travel and Financial Services. We are based in Colorado, with offices in New York City, San Francisco, Boston, Chicago, Detroit, and London.
Funding Rounds
| Announced Date | Round | Money Raised | Number of Investors | Lead Investors | Post Valuation | |
|---|---|---|---|---|---|---|
| Apr 25, 2013 | Series B | $25M | 1 | — | — | Detail |
| Oct 16, 2009 | Series A | $15M | 1 |
General Catalyst
|
— | Detail |
Investments
|
Date
Company Name
|
Round | Money Raised | Industry | Lead Investor |
|---|---|---|---|---|
|
Mar 26, 2015
Hello Heart
|
Series Unknown | $1.50M | Fitness | — |
Investors
| Investor Name | Lead Investor | Funding Round |
|---|---|---|
|
General Catalyst
|
— | Series B |
