July 4 (Cointime) - Leaders in Web3 and blockchain gaming gathered at the Proof of Talk conference in Paris to discuss industry challenges and opportunities. Representatives from Ubisoft, Sorare, The Sandbox, and Cross the Ages emphasized the importance of user-friendly experiences and expanding the creator economy.

Overcoming negative perceptions of Web3 and crypto was also acknowledged as a key factor in achieving mass adoption. Cross the Ages CEO, Sami Chlagou, highlighted the goal of creating a more social gaming experience, with a focus on creating a sustainable game that allows for ownership and interoperability of NFTs.