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Viola Ventures and Fabric Ventures Back Addressable’s $7.5 Million Raise

Israel-based Addressable raised $7.5 million to make marketing to anonymous crypto users easier. 

The seed round, which closed in October, was led by Viola Ventures and Fabric Ventures. North Island Ventures and Mensch Capital Partners were also among the investors, according to a statement.

The startup collects data from a range of blockchains including Ethereum and Polygon and then indexes the blockchain and social data using big data technologies such as Apache Spark.  Addressable then uses this data to build audiences and deploy machine learning models to associate profiles.

(By Kari McMahon)

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