According to a survey conducted by the popular traveling portal Booking.com to more than 24,000 people in 32 countries, a considerable number of users responded that the metaverse could help them define their travel destination.

The survey shows a significant interest among travelers in virtually experiencing destinations while choosing a place to spend their vacation. Of all of them, the most inclined to experience virtual trips in the metaverse are those from Generation Z, with 45%, and Millennials, with 43%, with more than half of the respondents claiming that virtual reality is a viable tool when choosing a good travel destination.

Booking.com also says that 4,574 respondents were willing to travel to new places only upon having experienced them in the metaverse. Also, 35% of respondents are willing to spend several days in the metaverse to get a perspective on the environment and places that might catch their attention.

According to Booking.com, virtual reality and blockchain technologies will allow users to experience anything from a sunny beach to the desert without being physically on-site. However, 60% of respondents still believe that the experience offered by the metaverse and other virtual technologies does not compare to actually being there in person.