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Starbucks’ Crypto Marketplace Is Selling Pictures of Coffee Cups for $1,000

Starbucks' NFT marketplace Odyssey is seeing pictures of coffee cups selling for around $1,000, with no actual coffee included. The NFTs are fetching this price on the secondary market as owners trade them among each other, with the most recent deal closing at $901. The Holiday Cheer Starbucks stamp was initially offered for free in a loyalty marketing gimmick, with consumers earning Odyssey Points that qualified them for an NFT. Starbucks now has six different NFT collections available, with its next one highlighting the company's first location, which opened in 1971 in Seattle's Pike Place Market. Prices for this collection will start at $100.

(By Jim Edwards)

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