The lack of diversity in the crypto industry has led to the emergence of the "crypto bro" stereotype. Ripple's managing director, Sendi Young, acknowledges this issue and is taking steps to address it. One of the strategies Ripple is implementing is the use of a diverse slate approach in their recruitment process, which requires consideration of at least two candidates from underrepresented groups for every role. Young emphasizes the importance of setting clear objectives and metrics to measure progress in achieving diversity and inclusion goals. Additionally, Young notes that the industry's libertarian roots have made it challenging for institutional adoption, but there are now more balanced approaches to doing business in the space.