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Rihanna Producer Sells Royalties to ‘Bitch Better Have My Money’ as NFTs

A tiny fraction of royalties from Rihanna’s smash hit song “Bitch Better Have My Money” has just been redistributed to 205 people via 300 Ethereum NFTs in a collection that sold out Thursday, per Etherscan contract data.

Jamil “Deputy” Pierre—who produced Rihanna’s 2015 track alongside co-producer Kanye West—appears to have enlisted the help of a Europe-based crypto startup AnotherBlock to sell 0.99% of his streaming royalty rights to the song as 300 NFTs. 

Each blockchain token signifies ownership over 0.0033% royalty rights to the song, promises “lifetime” ownership of that portion of the copyright, and grants holders the percentage of streaming rights from the master recording.

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