Reddit’s Collectible Avatars project is a prime example of an effective Web3 on-ramp, as the discussion platform has delivered millions of free NFTs to users in recent months. And thanks to a new collaboration with the NFL on free Super Bowl NFTs, Reddit is about to hit another major milestone.
About 1.3 million of the official Super Bowl LVII NFT avatars have been minted since Monday’s launch, including more than 500,000 on Tuesday alone. Users have now minted nearly 10 million of Reddit’s Collectible Avatar NFTs to date, according to public blockchain data available on Dune, currently topping 9.7 million in total.
The Super Bowl avatars were offered free to all Reddit users, who can claim one of four unique avatar styles—including those for the Kansas City Chiefs and Philadelphia Eagles—through the Reddit platform at no cost. Reddit’s Collectible Avatars are minted on Polygon, an Ethereum sidechain network that enables cheaper, faster transactions.
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