Linda Yaccarino, the head of advertising at NBCUniversal, is reportedly in talks with Elon Musk to become the new CEO of Twitter, now X Corp. Musk will take on the role of Executive Chair and CTO, focusing on product, software, and sysops.
Yaccarino's experience in advertising sales aligns with Musk's plan to increase advertising on Twitter and transform it into "X - the everything app." Musk plans to officially change the name of Twitter to X Corp on May 18th. Meanwhile, Musk's tweets on the platform have been generating a lot of attention and discussion online.
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