The Japanese sports giant Mizuno has launched its first line of non-fungible tokens (NFTs) – becoming the latest sportswear titan to enter the field.
In a Mizuno press release, the firm explained that it had launched three sets of tokens – one for each of the sports it specializes in. The NFTs have been released on the OpenSea platform, where they will be sold at auction on the Ethereum network.
The company is one of the world’s biggest judo gi manufacturers. It has provided competitive sportswear for national judo teams in Japan, the USA, Brazil, and France.
The firm explained that it had commissioned a digital artist named Ryokke Draw to create artworks featuring representations of a number of Japanese champion judo practitioners. These include the men’s champions Naohisa Takafuji and Hifumi Abe and the Tokyo Olympics women’s 78kg gold medallist Naori Hamada.
(By Tim Alper)
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