The metaverse project Highstreet announced a partnership with Jay Chou's fashion brand PHANTACi. The two parties will launch a unique area called PHANTACi Peninsula in Highstreet World to provide fans with innovative interactive experiences, including unique virtual world landmarks, limited edition merchandise, and special discounts for PhantaBear holders.
Currently, the Highstreet and PHANTACi teams are collaborating to design residences within PHANTACi Peninsula, which will be sold through the first residential issuance. Previously, the Highstreet CEO confirmed on Twitter Space that they will be collaborating with Jay Chou.
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