Hexa, a 3D modeling company, has announced the results of its Series A funding round, raising raised $20.5 million. The round, which saw the participation of Point72 Ventures, Samurai Incubate, Sarona Partners, and HTC, will allow the company to extend its current workforce to tend to the growing number of customers seeking its services, which tripled this year.

Hexa, which is already working with stores like Macy’s, Logitech, and Unity, the gaming engine, consists in taking real products to metaverse worlds. This modeling process is semi-automatic, using AI algorithms and engineers to transform a catalog of 2D images, like the ones used by conventional catalog stores all over the internet, into 3D assets, easing the entry of these parties into the metaverse.

The tech has different uses, from creating complete metaverse stores to helping gaming engines like Unity to populate their assets for third parties to use them in their own experiences.

(By Sergio Goschenko)