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French Rapper Naps Collaborates With KuCoin in Viral Music Video Highlighting Crypto’s Influence in Pop Culture

June 21 (Cointime) - French rapper Naps and cryptocurrency exchange KuCoin have teamed up to showcase the growing influence of crypto in pop culture, particularly in France. Naps' latest music video featuring KuCoin's brand placement has gone viral, amassing over 7.5 million views and sparking a new cultural phenomenon.

The collaboration between crypto and rap culture in France opens up exciting possibilities for the future, empowering artists and communities and challenging existing power structures. KuCoin's appearance in the music video demonstrates their commitment to innovation and ability to connect with a diverse range of individuals across cultural boundaries.

To engage with their users on World Music Day, KuCoin is launching a crypto meme contest on their social media where users can win 1,000 USDT by creating funny crypto-themed memes using any scene in Naps' music video.

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